Popular Culture Review Vol. 21, No. 1, Winter 2010 | Page 27

The Looks of Men 23 If Dick Whitman is what Draper was or could have been but isn’t, Don Draper is made up. He’s a fiction, a persona via which our protagonist has amassed a great deal. And by assuming the identity of the dead man and leaving the farm behind for a life in the city, Draper has become an ideal, a model, at least to those around him. He has a lovely wife and children; his job is both artistic and lucrative; his subordinates and his boss admire and emulate him. Don Draper is by most accounts the workaday Cary Grant/Roger Thornhill cum George Kaplan. Draper, however, is a real fiction. That is, we cannot say that Draper doesn’t exist insofar \