Introduction and Background
Additionally, analysis should be conducted to identify need within employment sectors, industries and people
groups. For example, data may indicate that the health care industry is projected to grow within a given planning
area. As a heavy user of broadband infrastructure, this sector must be accommodated in the broadband plan.
As another example, it may be noted from surveys that people with household incomes below the poverty level
typically do not utilize broadband in the home. Therefore, the plan may outline some strategies to increase
broadband usage within that demographic.
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VISION
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DEMAND ASSESSMENT
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Figure 5. Planning Process Design
4. Plan Creation
a. Vision
b. Goals
c. Strategies
d. Implementation
e. Evaluation
The basic framework of the strategic broadband plan is similar to that of plans for other types of infrastructure.
The vision is the framework for the community/region and its development and utilization of broadband. Goals
are developed to guide the community/region in the direction of its vision. Strategies are specific methods to
achieve the identified goals. Implementation means putting the strategies into effect (the action phase of the
plan). Evaluation is concerned with looking back at what strategies were effective and what strategies were not.
The Evaluation is used to identify failed efforts and eliminate or modify them to make the plan more effective
over time.
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