PM@CH Journal 2016 | Seite 2

The Swiss Project Management Journal EDITORIAL Creativity in Project Management But surely creativity also requires a framework from which to emerge? Without a blank sheet of paper or whiteboard or tablet, how can the words and images in a creator’s mind even be perceived, communicated or refined? Or as the the inventor and author Edward de Bono wrote: “an idea that is developed and put into action is more important than an idea that exists only as an idea.” Thus I like to think of a project plan as being akin to the blank sheet of paper: it provides the necessary framework for the creative spirit within the project team to manifest. Moreover, inspiring artists reveal to us, in this issue of PM@CH, that to achieve recognition and reward, we need even more than creative skill and a framework for creative expression. In fact the difference between having a creative hobby and being a successful artist depends on skills that every project manager must recognize and demonstrate on a daily basis. It seems that a successful artist is not only an artist but also an effective project manager and leader! I hope that this issue of PM@CH will inspire the artist in you all to think about how to apply and manage your creativity successfully - whether it is in your hobby or on your project! C reativity. Elusive, unpredictable, highly desirable. We admire those who seem able to “exploit” the creative spirit in a consistent and barely inimitable way. We strive to find tools and methods for capturing and managing a phenomenon which seems so hard to pin down and control. How important is creativity for the success of a project? Shouldn’t we apply imagination and inventiveness to solve the problems that challenge our plans and our milestones? Aliah Blackmore And yet it is also a challenge to try to channel the creative spirit towards a specific purpose. Many fear that by steering creativity in a certain direction, there is a risk of suppressing or overlooking the full creative potential that might be available to us. Aliah Blackmore Project Management Institute SWITZERLAND Chapter 2 2016 Edition