PM Africa Magazine Issue 01 | Page 23

Infrastracture • Time has a different concept in Africa to the West. Relationships, class and authority dictates timing, as opposed to Greenwich meantime. • Education contributes directly to the advancement of the country. This influences sk ills, general understanding of the environment, the world and sustainable business. Factors hindering business and industry in Africa An overall perspective on the pervasive challenges in Africa has been given, and cultural issues affecting industry and business have been discussed. These challenges and cultural issues are very relevant to the factors hindering industry and business in the continent, which are outlined below: General: • Lack of accurate information about Africa. • The race to be Africa’s leading economy pegs countries against each other instead of unifying the continent. • Organisations such as South African Development Community (SADC) and the African Union (AU) do not adequately contribute towards easier trade and development environments across the continent. However, government partnerships between embassies are of great practical assistance. • Bureaucratic processes slows down development opportunities. Technical challenges: • Locally supported solutions are not linked to global trends. • Sustainable engineering is not a key focus. • L a c k o f i n f r a s t r u c t u r e a n d technology, although in areas such as telecommunications and energy Africa is able to use new technologies to leapfrog earlier development in other countries. • African in-fighting, instead of improving infrastruc ture and te c h n o l o gi c a l a d v a n ce m e n t s, embattles itself in power struggles. • P r o c u r e m e n t i s c o n d u c t e d differently. Political instability: • Political stability drives investors and effects travel (e.g. Rwanda Embassy March 2014; Nigerian travel debacle June 2012). Finances: • Finances are limited. • Financial discussions are not regulated, and it is all down to negotiations. • Fluctuating currencies. First world contributions or lack thereof: • Technology companies spend money on training, trade shows and proof of concepts in the west while not supporting the developing countries. As a result, the understanding of latest technologies and implementation thereof lags behind the rest of the world. Corruption: • Cor porate G over nance is not adhered to. • Facilitation fees, bribes and grease payments abound. China Chinese influence is strong. Seeing fewer investment opportunities in their home countries, Chinese corporates are setting up shop in Africa. According to recent reports there are “thousands of such firms already in Africa”. Chinese development in Africa is not lead by any other country to the same scale. However in many cases the sustainability of the investment is not there. There is apparently little skills development locally and many products are non-compliant and not in accordance with international standards and best practices. Conclusion The following quote from MBendi sums up the situation in Africa well: “While many write off Africa as the continent of despair, other enterprising individuals and organisations have recognised the huge, untapped potential of Africa and are actively pursuing business ventures across the continent.” To make a success of the potentially upbeat scenario, industry and business players should take into account and welcome the current opportunities. From here on out they should be totally committed to gaining knowledge and experience of the challenges inherent in industrial development in Africa, and consistently and purposefully deal with and work through them. This progress can translate into positive trends such as creation of sufficient jobs and a significant improvement of quality of life throughout Africa. The overall result could be rewarding industrial and economic growth prospects and development of infrastructure to the benefit of all. It is crucial that a win-win situation be achieved by both those pursuing business opportunities across borders as well as citizens resident in countries belonging to the greater African continent. Irrespective of race, we are born Africans and believe in the prosperity of Africa for all of her people. The continent is abundant in natural resources and beauty, which can only be tapped in a sustainable all-inclusive manner. Africa is our home. References: ¹ AOE www: http://www.africane