Plant Equipment and Hire May 2019 | Page 13

NEW EQUIPMENT NEWS Murray Leith, who heads up SANY Operations at GEM. The SY215C medium excavator features a customised engine and strengthened components. Part of the Goscor Group, GEM offers SANY excavators, front-end loaders, motor graders, and rollers for the construction, mining, agriculture, sand and stone, forestry, roadworks, and plant-hire sectors. With its primary focus on the mining industry in Africa at the moment, agriculture is nevertheless an important market that GEM is focusing its attention on. At NAMPO 2018, it showcased a range of SANY compact equipment that is ideal for agricultural applications, with great success. The penetration into such diverse markets also represents GEM’s ongoing investment in the SANY brand, which is quickly gaining a major footprint in Africa. “The advantage of SANY for our agricultural customers is not only highly competitive pricing in the industry, but also the best return on your investment with technology that has been adapted especially for arduous African operating conditions. In addition, our association with the Goscor Group means that not only do we have an extensive branch network, but we can offer superlative customer service and technical backup,” Leith concludes. 11