PJ: So when did you start Unicorn Planner?
JB: I started Unicorn Planner this past February.
PJ: Wow, so not that long ago! You've already established quite a following. What prompted you to go from planner user to business owner?
JB: I got back into using a planner last summer. I started homeschooling our then five-year-old and needed something to create lesson plans in. I started searching for one and found the Erin Condren Teacher Planner.
I bought that and fell in love with it. So, of course, I needed the Erin Condren Life Planner. After I got that, I started falling down the planner rabbit hole. I needed washi, cute pens, tons of stickers, etc. After months of planning, I decided I just needed to open a business that catered to something I loved. And that's how Unicorn Planner happened.
PJ: What is your own personal favorite product in your shop?
JB: Oh! That's a hard one. Even though my husband doesn't agree with me, I always keep one of everything so I can use it. I make sure I love the product before I sell it. Right now my favorite item would have to be the macaron pouches. I think they are adorable and mine goes with me everywhere I go.
PJ: I love that one too. What is your top seller?
JB: My top seller would have to be our washi wallets. I can't keep me in stock!
New Additions
Since we interviewed Jade, there have been quite a few new additions to UnicornPlanner.com. For one thing, Jade is now an authorized seller of Webster's Pages Traveller's Notebooks and Personal Planners. They are gorgeous, so be sure to check them out.
She has also added a "Bill Planner" printable and some very nice Moleskine dotted notebooks to her shop. Be sure to check it out to see all of the great new additions, as well as the products shown here.
Planner Junkie / August, 2016 5