IP PROTECTION IN CHINA ’ S E-COMMERCE INDUSTRY
“ If you talk to the big companies who have been operating and developing for the past years in China , they will probably have a different perspective [ on efforts by Chinese platforms in recent years to protect IP ] – because they know that everyone ’ s working hard to address these issues , to improve on that .”
Bo Yu China Subcommittee Chair of INTA Anticounterfeiting Committee ( see page 21 )
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