PicsArt Monthly PicsArt Monthly Magazine January Issue 2015 | Page 71

Ever notice how cool certain jazz album covers are from the 1950s and 60s? Miles Davis, John Coltrane, Thelonius Monk, Charles Mingus-- their record covers have taken on an iconic place in pop culture. Part of the reason they look so great is because they are using duotone, a style that has been making a comeback in recent years across the board in photography. What is duotone? It’s the generic name for printing in multitone, using two, three, or four inks. Special inks are used instead of standard CMYK ones in order to process the colors properly. Usually a darker base color is used, followed by a lighter color that is printed over it to fill in and give a specific tone to the photo or illustration. Many PicsArtists are making the most of duotone and using it in various creative, eye-catching ways. It seems like a trend that’s here to stay. @sasalove96 Dutone is now being used in everything from fashion shoots to wedding photography. It is used in band posters, advertising, and in movies. Part of the reason for its appeal is the modern, sleek atmosphere that it creates. It gives a sense of cool detachment and a cutting edge vibe. The dutone itself becomes part of the subject of the photo or graphic, so the whole image becomes more interesting and unique. PicsArt Monthly |71