Pickleball Magazine 5-5 WD | Page 36

SPONSORED CONTENT | BUSINESS SPOTLIGHT

PICKLEBALL PASSION INSPIRES HYDRATION COMPANY TO LAUNCH SPECIALIZED PRODUCT

Whether you ’ re a new player or a seasoned pro , you know cramps and dehydration can derail a pickleball game pretty quickly . That ’ s why the owners of Jigsaw Health , a family-owned nutrition and hydration company in Scottsdale , AZ , developed Jigsaw Pickleball Cocktail .
Jigsaw Pickleball Cocktail , introduced in August , is a sugarfree , orange-flavored electrolyte powder that contains 800mg of potassium — roughly the equivalent of two bananas . It also includes DiMagnesium Malate ( a patented , energizing form of magnesium ) as well as sodium-chloride from Redmond ’ s Real Salt , which has important trace minerals that regular sodium-chloride doesn ’ t have . Pickleball Cocktail is formulated to keep pickleballers hydrated , energized and crampfree , especially during long tournament days .
Jigsaw Health ’ s owners , husband and wife Patrick Sullivan , Jr . and Ashley Leroux , started playing pickleball in 2018 , and quickly became addicted . They grew to love pickleball so much that they began incorporating the sport into their business , most notably by securing sponsorships with seven of the world ’ s top pros including
Ben Johns , Simone Jardim , Matt Wright , Lucy Kovalova , Kyle Yates , Irina Tereschenko and Joey Farias , all of whom have been featured in the company ’ s “ We Love Pickleball , Too ” commercials .
“ Jigsaw Pickleball Cocktail is the perfect way to start your day , so you can keep your muscles happy while you play just one more game , five or six times ,” said Sullivan , who is also the company ’ s Chief Entertainment Officer ( CEO ).
“ Most players don ’ t realize there are actually two types of muscle cramps ,” added Leroux , who includes Director of Sales and Lyrical Wizard among her company titles . “ If you start cramping during a game , that ’ s a sign that your body is low in potassium . If you cramp up in the middle of the night , that ’ s a sign your body is low in magnesium . Jigsaw Pickleball Cocktail addresses both of these concerns .”
In addition to Jigsaw Pickleball Cocktail and the corresponding “ I Pickle and I Love It ” musical parody , the company is best known in the pickleball community for creating the musical parody “ I Wanna Dink with Somebody ,” featuring Leroux singing a stunning rendition of the Whitney Houston classic to video clips from 63 different pro and amateur pickleballers . The video has nearly 300,000 views to date .
For more information on Jigsaw Health or to order Jigsaw Pickleball Cocktail , visit JigsawPickleball . com or call 1.888.352.5050 to speak with a member of the Customer
Happiness Team .
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