Pickleball Magazine 2019_Picklballmag_Product_guid_interactive | Page 11

PADDLES view these products and more at paddlesandmore.com CHOOSING THE RIGHT PADDLE Finding the right paddle will improve your game and add countless points in your win column. While this might sound like the logic of a snake-oil salesman, virtually every touring pro can attest to the fact that this is true. To take things one step further, I’ll add that having the wrong paddle will cause unforced errors and most likely cost you numerous points, games and matches. By Wayne Dollard Pickleball Magazine 2019 marked the 54th anniversary of our beloved sport founded on Bainbridge Island, WA, back in 1965. Pickleball experienced very mild growth until a few years back when everything really took hold. According to the Sports and Fitness Industry Association (SFIA), pickleball now has over 3.5 million players... and it’s still rapidly growing. Just eight years ago, that number was 100,000 players. There are over 50 “Approved” manufacturers for the sport; however, the paddle makers featured in this issue are responsible for 99% of the tournament paddle market. Of these, nine control 90% of all | tournament paddle sales. They are: Paddletek, Pro‑lite, Head, Selkirk, Engage, Gamma, Franklin, Pickleball, Inc. and Escalade Sports (Onix). At the same time, there are over a dozen other paddle producers that are rapidly growing due to high quality and technological improvements. A few months ago, Pickleball Magazine conducted a telephone survey with 1,000 USAPA ambassadors. One of the questions was, “Why did you choose the paddle you currently use?” While the results may not be surprising, they did reveal the obvious trend that people choose  paddles for their playability. T o order any of these products, call 888.308.3720 or go to Paddlesandmore.com ❘ 2019 11