“This game has taught me the importance of lifelong
health and fitness, learning and working with others
towards a goal. I went from an 11-year-old who thought he
was better than he really was, and only wanted to beat his
dad at a sport, to watching tendencies, being patient, and
taking opportunities to attack,” he said. “Today, my biggest
struggle, as far as being a player goes, is balancing free time
with that of being a husband and father. I have an 8-, 6-
and 3-year-old, and they’re starting to become involved in
more activities. I’m a family man and I’m not going to miss
those special moments.”
Friedenberg added that pickleball is the “ultimate
lifelong sport,” one that will grow with his family and help
him instill the importance of lifelong fitness into his kids.
“Pickleball is a sport that bridges all generations
together,” he said. “I taught a clinic at a local school with
students ranging from ages 5 to 12, and they absolutely
loved it. They may not understand the complexity of the
scoring right away, but then they play and get it. The sport
is changing, becoming more sophisticated and reaching
younger generations. And that’s something we always pay
close attention to at ProLite. That’s what we want.”
In keeping with giving back to the pickleball community,
ProLite also supports Cure ALZ, an Alzheimer’s disease
research foundation, as well as charities that work with
veterans with traumatic brain injuries. It makes sure that
the pros representing the comp any put character first and
maintain a level of modicum befitting the sport. “We work
hard to make sure we create a family culture among our Pro
Team players.” •
FOR MORE INFORMATION ON PROLITE, GO TO THE
WEBSITE AT PROLITEPADDLES.COM.
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SEPTEMBER/OCTOBER2017 |
MAGAZINE
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