Physicians Office Resource Volume 7 Issue 10 | Page 5

From the Publisher Dear Readers, We at Physicians Office Resource are firm believers of the adage, “if you’re not moving forward, you’re moving backwards.” Which may not be entirely true from a physics standpoint – but it’s often the case with people/organizations and progression/regression. That’s why the POR team is constantly striving to make our company the best that we can so that we may bring you the best tools and resources for your practice. In the spirit of moving forward, we are pleased to announce another resource to help you in your search for products – The NEW POR Product Directory at www.PhysiciansOfficeResource.com. It’s now easier than ever before for you to find, research, and request information on the products you need. Here are just a few of the new features this product directory provides: • Search by category • Search by company • Easily compare and contrast products • View educational brochures and materials • Vi ew product videos • Request information on multiple products at once You can read more about it on page 11 or better yet, go to http://www.physiciansofficeresource.com/ diagnostics/directory/product to experience it yourself. This new Product Directory is up just in time for you to consider year end capital equipment purchases. As part of the “fiscal cliff” legislation passed at the beginning of 2013, when a physician practice acquires new equipment – including lab equipment, analyzers, furniture, certain software and more – they may deduct up to $500,000 of the value during the first year of ownership! To learn more about this take a moment to see Sean Hanlon’s article on page 29 of this issue. Thanks again for your continued support. Please let us know if there is anything we can do to better serve you. Here’s to finishing out the year strong and making sure we are moving in the right direction come 2014. Wishing you continued success, Aaron R. Medaris Publisher Physicians Office Resource ™ Published by Medical Education Resources, LLC President Andrew C. Nimmo [email protected] Publisher Aaron R. Medaris [email protected] Business Manager Marci J. Hills [email protected] Account Manager Brandi L. Brower Editorial Board Michael Paquin, FHIMSS, Barry Craig, MLT (NCA), CLC Contributing Editor Robert Posner, MD IT Director Robert Farrell Sr. Director, Professional Communications Sean Hanlon Graphics & Production Manager Keith A. Katsikas Jr Copyright © 2013 To continue your free subscription of Physicians Office Resource complete the Business Reply Card at the center of this magazine and drop in any USPS mailbox. If you are a manufacturer of medical products or provide services to medical professionals and would like to advertise your products or services to over 100,000 of the nation’s top physicians who do in-office testing, please call [phone] or visit: www.physiciansofficeresource.com for more information. Thank you! www.PhysiciansOfficeResource.com 5