Physicians Office Resource Volume 12 Issue 5 | Page 2

5 P hysicians office R esource ™ Published by Medical Education Resources, LLC Publisher Aaron R. Medaris amedaris@ physiciansofficeresource.com CEO Andrew C. Nimmo acnimmo@ physiciansofficeresource.com President John D. Pasquale [email protected] Business Manager Marci J. Hills mhills@ physiciansofficeresource.com MDescapes: Luxury Destinations & Deals for Physicians ProductSpotlight Account Manager Brandi L. Brower Four Seasons Editorial Board Michael Paquin, FHIMSS Barry Craig, MLT (NCA), CLC 24 IN THIS ISSUE Staff Writer Dylan J. Chadwick Creative Director Production Manager SEO Specialist Keith A. Katsikas Jr Copyright ©2018 #4700 To continue your free subscription of Physicians Office Resource magazine, please complete the Business Reply Card at the center of this magazine and drop in any USPS mailbox. Faster test results, clinical decisions and greater practice efficiency are coming to physicians’ offices with the first CLIA-waived CBC analyzer. Hematology diagnostics leader Sysmex is bringing more lab testing to the point of care. One of the most common blood tests can be conducted reliably and accurately on-site, in as few as three minutes. The device’s ease of use and innovative technology means in-house staff can operate it in just a few easy steps, without lengthy certification and training. The new Sysmex XW-100 will improve health care efficiency and patient care. If you are a manufacturer of medical products or provide services to medical professionals and would like to advertise your products or services to the nation’s top physicians doing in-office testing, call 801-380-6094 or visit: POR.io for more information. 2! ! Thank you! ! ! First Ever CLIA Waived Hematology Analyzer ! Learn #4700 ! more ! at POR.io ! and enter ! ! in the search. Physicians: Scared of Social Media? Stop and Dive In I hear from a lot of my professional friends, especially the doctors I’m in touch with regularly, about the fear of diving in... 4 Spending Less is More Effective than Earning More Most doctors have experienced running out of money before the month ends. Often, our first thought is the need to earn more money to make ends meet... 16 The Alternative Medicine Dilemma Where does the average patient turn for medical advice? Well, between loaded online forums and databases, advice from friends... 34