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TABLE OF CONTENTS
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Surfing the digital
transformation tsunami
in retail industry
Top retail stakeholders
reimagine retail
The sustainability
game-changers
Retail News Capsules
Bright prospects for grocery
in the Philippines
The retail chicken or egg
conundrum
Retail Spotlight: Spreading
the sweet scent of success
Retail Spotlight: Technology
at the forefront
The power shift in retail
PHILIPPINE RETAILING
Letter from the
EDITOR-IN-CHIEF
As a dynamic industry, retail has
been constantly changing to keep
up with the needs and trends of the
times. In line with this, and as our
own version of “reinventing” retail,
we have transformed our quarterly
newsletter into a full-blown
magazine, starting with this third
quarter issue, to give you more
relevant and timely content that you
can consume to further elevate your
business.
Moreover, we would like the
Philippine Retailing magazine to
become a platform where our members can share their
challenges, struggles, and best practices that they eventually
turned into success stories. These, to serve as inspiration to
other companies—even beyond retail.
Apparently, there are no available magazines purely dedicated
to retail in the local scene, and many other magazine
publications around Asia have stopped publication. But we
know how important it is to have a platform where we can
share insights and stories around the industry to further usher
in development, thus, we felt that the time is ripe to reformat
the old newsletter into a magazine—which will still be available
in print and in digital version --- to reach more and the right
people within and beyond the industry.
However, this would not be complete without YOU as our
subject and inspiration to create and curate these contents.
Thus, we call for your participation to share your story, place
an ad, or contribute your thoughts on what makes retail an
exciting --- albeit challenging --- arena. Let's make the NEW
Philippine Retailing -- a real magazine for retailers, by retailers,
and of retailers.
Join us in this new journey!
Evelyn Balmeo-Salire
Special Column: Going
online in the Philippines
PRA Members’ Corner
The A to Z-ap of Mobile
Loyalty Program
PRA in motion
PHILIPPINE RETAILING EDITORIAL TEAM
The Philippine Retailing is the official quarterly publication of
the Philippine Retailers Association with office at 2607/2610
Jollibee Plaza F. Ortigas Jr. Road (formerly Emerald Ave.)
Ortigas Center, Pasig City, Philippines
Telephone Nos.: (632) 8687-4985, 8687-4180, 8687-4181 Fax
No.: (632) 8636-0825. For questions, comments,
suggestions, contributions or ad placements email us at:
[email protected] or
[email protected]
Evelyn Balmeo-Salire
Editor-in-Chief Paul Payongayong
Graphic Designer
Catherine Nanta
Managing Editor Darrell Wisbey | Jiong Jiong Yu |
Rosemarie B. Ong | Frances Barsana |
Zaki Hassan | Natalie Tan
Contributors
BM Miranda
Circulation Manager