Persistence Market Research Reports Food Retail Market | Page 2

Private label brands are priced lower than national brands as the supply chain and branding costs are low for
the manufacturer and the stores providing private label brands. Owing to the economically crisis situation in
Europe and to some extent in the U.S., consumers are increasingly switching to private label brands from
national brands. Additionally, private label brands are sold in large quantities at food retail stores. Hence, the
rising food consumption from these brands is escalating the growth of the food retail market.
The impact of the expanding private label brands market is expected to be high in the short and medium terms,
and medium in the long term. Private label brands are expected to lose their share towards the end of the decade
due to the expected recovery in European economy. This will eventually lead to retention of customers by the
brands of organized food processing companies. The impact of increasing customer spending on food items is
expected to be medium in the short term, and high in the medium and long terms. Certain issues such as
unemployment and inflation are some of the factors that have kept the impact of increasing customer spending
medium in the short run.
The intensity of rivalry is medium in the global food retail market with the presence of about 90 global companies
and some regional companies. Healthy growth rate, high brand identity, and low product differentiation have
increased the intensity of rivalry in the food retail industry. Higher concentration of organized retail in North
America and Europe shows the stiff competition in the food retail industry in these regions. Exit barriers in the
global food retail market are low owing to low investments in non-transferable fixed assets.
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Key points covered in the report
 The report provides historic, present and forecasted market size, analysis, trend, share, and growth
 The report provides the market size and forecast on the basis of distribution channels by value (USD
million) for all geography

The report covers following segmentations
o
o
On the basis of distribution channel:
 Supermarkets/hypermarkets
 Independent and specialist retails
 Convenience stores
 Others
On the basis of geography:
 North America
 Europe
 Asia Pacific
 Rest of the World
 The report provides company profiles of some of the leading companies operating in the market
 The report also provides porters five forces analysis of the market
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