A VOYAGE INTO THE WORLD OF ROLEX

Hans Wilsdorf was firmly convinced of a person ’ s ability to innovate and strive for excellence . More than 100 years after the creation of the brand , the founder ’ s philosophy is more present than ever , from the manufacturing of the company ’ s watches to its commitments worldwide .

Commitment to excellence

Since the beginning , the story of Rolex has been characterized by the quest for perfection and the ambition to push back boundaries .