PERREAULT Magazine JUNE | JULY | Page 58

Today I woke up and had lunch with Michael Jordan, we then headed over to the country club and played some golf with Tiger Woods. Finally, when I got home, Lionel Messi was waiting for me at my house to play some video games with me and his buddy Tom Cruise. This would be an awesome day for almost anyone in this celebrity driven world. We are all attracted and to some point obsessed with celebrities. We track what they do, we dress like them, we wear their brands, we go under plastic surgery to look like them, we have genuine feelings for them, and we care about their miss-happenings.

Why are we obsessed? Some of these celebrities have nothing to offer to the world, have no real talent and yet millions of people follow them. I do believe some celebrities are worth following or at least paying attention to, like Sam Walton, Dale Carnegie or Malcom Gladwell. Take in consideration Paris Hilton, her book about her heir to wealth which you can find at Amazon book store sales for $19.41 and Sam Walton biography, a self-made billionaire also at Amazon sales for $4.95. This is probably because Paris attracts more people than one of the richest man in the world. But the key here is why? One has invaluable knowledge, and the other has nothing interesting to offer. Despite this, most people follow the paparazzi/Hollywood celebrities more than people that are actually worth following.

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Perreault Magazine - 58 -

by Dr. German Garcia-Fresco

Neuroscientist

The Neuroscience of Celebrity Status