What inspired you to start this jewellery brand?
Virginie: After working in France as a lawyer, I moved to Bahrain trained in graphic design and I wanted to explore more my creative desires. At the same time I was also learning and teaching Yoga, and after another creative venture, I noticed there is nothing really yoga-related when it comes to jewellery. The jewellery items related to yoga were always chunky and stereotyped. I wanted to create delicate and precious pieces with a meaning but that you could wear even if you don’ t practice yoga.
Why is it named Tiny Om? Virginie:“ Ohm”, in the yoga philosophy, is the first sound of the universe. It is the original vibration, and the idea is that when you wear a Tiny Om piece, you have this vibration with you all the time and that its a meaningful piece of jewellery and not just a piece of gold.
32 Perle APRIL- MAY 2017