sector that is poised to grow.
This is where I reached out to Ancill
from The Next Idea, and I must add that
his collaboration brings international
experience to our company. At Culinaire &
Beyond, we support our clients to prepare
for emerging trends in the industry through
our international partnership.
What are some of the services that
clients can benefit from at Culinaire
and Beyond?
The company has all the necessary
resources for the research of innovative
intercontinental recipes and adapting them
for local palates, engineering new menus,
exploring new restaurant themes and
designs, and discovering upcoming trends
in the F&B and Hospitality Sectors.
We’re equally excited to help new
concepts come to life and have recently
been added to the Rowad Partners
Program. Simultaneously, we realise that
many small businesses in Bahrain need
customised advice and solutions on scaling
up and optimising growth, and we’re
equally excited to serving their needs.
Bahrain has jumped up 71 places and is
ranked at number 73 compared to it’s
previous ranking of 142 for World Bank’s list
of Easiness To Carry Out Business Activities
Index. We welcome global brands to set
up factories and retail stores in Bahrain
provide 360-degree solutions from ideation
to execution. We aim to become the
answer for all your problems whether it’s a
menu you’d like to design, the interior of
a new creative concepts and ambiances
for F&B outlets within Malls, Hotels,
Touristic developments and Restaurants,
or renovation of an old F&B brand to cater
to an ever-changing audience.
Who are some of the clients you have
worked with within the country and
the region?
As you already know Culinaire &
Beyond is the Authorized Licensee of
The Next Idea in the region. The Next
Idea, winner of the 2016 Lux Hospitality
Award for the most Innovative
Hospitality Group, California has played
a key role in offering services to the
following brand in the region: in the
UAE – PIZZARO, PRESSMAN’S , MOUNT
BAVA; in Saudi Arabia- ART CAFÉ
FOOD TRUCK, SHAWARMA FUSION,
HERFY, KPMG; in Bahrain, HEVEA,
KOORA, CALEXICO, CREPE CAFÉ;
in Qatar – IFC GROUP (CHILLIS AND
JOHNNY ROCKETS FRANCHISEE); and
in Oman – CREPE CAFÉ.
When clients approach you for
food consultancy, what are some of
the elements they are looking to
improve upon?
Clients approach us for a wide array
of solutions ranging from increasing
sales, enhancing footfall, rebranding
, preparing effective marketing plans,
creative concepts and ambiances for
F&B outlets within Malls, Hotels, Touristic
developments and Restaurants and
creating brand strategies that are specific
to the FnB and Hospitality sectors.
APRIL - MAY 2017
Perle
103