ARTISAN SPOTLIGHT
Please share the inspiration behind the design of your new handbags . What influenced the overall aesthetic ?
VSB : Our inspiration is always the same — we start with our customer and how she lives her life .
VMB : With every collection , we ’ re thinking through her day and thinking about what she needs . What is she doing ? Where is she going ? How is she using her bag ?
What sets your handbag collection apart from others in the market ? Are there specific design elements that make it unique ?
VMB : We put a lot of time and attention into the details — from the materials and workmanship down to the finishes and hardware , like the Crest Lock closures etched with our brand crest . We even obsessed over the silhouettes to get the perfect proportions !
VSB : I think that ’ s what sets us apart — we are our customer and know how they think . Our bags bridge that gap between something special and something functional and utilitarian .
Describe the materials used in creating these handbags . Any fabrics or finishes that you find especially noteworthy ?
Veronica Swanson Beard ( left ) and Veronica Miele Beard
VSB : We leaned toward really beautiful , tactile materials so the bags feel as good as they look — for example , super-soft leather , structured canvas and lightweight raffia .
VMB : We also love to mix materials . Cool and classic , polished and effortless , these handbags can take you anywhere .
How did you approach the balance between functionality and style ? Were there specific features you prioritized ?
VMB : We always design from a lifestyle perspective , marrying form with function . Our totes are luxuriously oversized to fit everything you need . We made sure our bucket bags have
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