PBCBA BAR BULLETINS PBCBA Bulletin - March 2020 | Page 8

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Friday, May 1, 2020
Noon to 1:30 p.m.
Embassy Suites Hotel, 1501 Belvedere Road, West Palm Beach
C RISIS M ANAGEMENT
FOR
A TTORNEYS
&
T HEIR C LIENTS
News breaks first on social media, with tradi�onal media sweeping
Twi�er, Facebook, Instagram and YouTube for leads. If your law firm
or client is immersed in crisis or dealing with a hot bu�on issue, the
news can easily “go viral” in moments.
Since it takes a life�me to build a reputa�on and only a few seconds
to destroy one, “managing the message” is a necessary skill-set for
a�orneys.
BR�CE HENNES
Hennes Communications,
Cleveland Ohio
Our keynote speaker for our Law Day Luncheon is Bruce Hennes from
Hennes Communica�ons. Bruce is a veteran crisis management
specialist. His firm focuses on a highly strategic approach to
communica�ng during a wide variety of situa�ons, offering methods
for establishing, and maintaining “control of the message.”
Controversies today are tried in
the Court of Public Opinion more
often than in the Court of Law.
REGISTER TODAY!
PBCBA Member: $40.00
Judges: Complimentary
Government PBCBA Members: $35.00
Attorney Non-Member: $50.00
Includes 1.0 General Credit from
The Florida Bar
Add $5.00 late fee after 4/28/20
RSVP online @
PALMBEACHBAR.ORG