Passion-to-Profit E Book From-Passion-to-Profit | Page 31

PASSION TO PROFIT
BY ANI K SI NGAL
PAGE 31
This means you have to start hiring employees and becoming a more “formal” business.
For many of my students, this “formal” side of the business is just not their cup of tea. They
prefer to live in full freedom, travel the world, and make more than enough to pay for all of it.
However, they opt not to scale into the millions and millions.
That is absolutely ok. It’s your business. It’s your life. It’s your decision.
So you tell me: What kind of life do you want?
My job is simple: To empower and equip you to
grow as big as you want.
As I continued researching, testing, and learning, I added more
strategies to my business to continue growing it:
• I added more traffic channels to get more visitors.
• I deepened my use of the Profit Multiplier.
• I used horizontal and vertical expansion to grow my lineup of products and the
niches I was in.
• I deployed affiliate sales to create 100% profit margin revenue.
Using these newfound strategies, it only took me two more years
before I had scaled my business to over $10 million in sales per
year.
That meant that in only 6 years, I had gone from making $300 in one night to $10 million per
year. During this time, I had won awards from all over the world.
I was voted one of the Top 3 Young Entrepreneurs in the United States by BusinessWeek
Magazine. Inc 500 rewarded my company as one of the fastest-growing companies in the
United States for two years in a row.