Partners in Progress 2020 | Page 93

E JONES FURNITURE: A FAMILY TRADITION FOR 60 YEARS ntering Jones Furniture is a treat for the senses. You can smell the quality of the leather in the sofas; you can feel the richness of the material in the recliners; and you can see the pride taken by the craftsman who sculpted the dining room tables. The former factory turned furniture showroom is filled with the finest of home furnishings, and people from across North and South Carolina and beyond flock to the showroom. Why would someone drive 150 miles to buy a couch? The answer is simple: tradition. “This is where their mom and dad always shopped, and sometime their grandparents,” explained store manager Charles Skipper. “We are on our third generation of clients.” Owner John Paul Jones, a Cheraw native, explained that his parents started Jones Furniture 60 years ago, but there has been a Jones in the furniture business in the area for the past 80 years. “It’s a family tradition,” he said. Jones has something to offer in most price ranges, but doesn’t try to compete with low- end corporate box stores. They know that if generations of families are going to keep coming back, the product they sell must be of the quality that is handed down from generation to generation. For example, the story offers La-Z-Boy and Best recliners. ones used to be. You can flip them over,” said Skipper. Southern Lady has been making mattresses for over 100 years, and people come from all over the South to buy them at Jones Furniture. “We have good furniture, better furniture and the best,” explained Skipper. “Being an independent in the world of big box furniture stores, we beat them on service.” The company offers American-made products almost exclusively, showing their patriotism. For example, Jones delivers up to 200 miles away and won’t just leave it in the driveway. “We will deliver it, set it up and even take out the old stuff, if that’s what the client wants,” said Skipper. “And if they ever have any problem with anything we sell, they call us – not the manufacturer – and we made it right.” Jones also has several brands that are difficult to find. Their laundry line is one of them. “We sell Speed Queen washers and dryers since they are the best. They are made in Wisconsin and come with up to a seven year full warranty,” said the store manager. Another item that many buyers may not even know exists anymore are Jones’ line of mattresses, made by Southern Lady Mattress Company out of Charleston, South Carolina. “They are two sided like the old-fashioned Let Us Make Your Home And if someone in your family needs extra help getting around, or up and down, Jones has what will soon be their favorite seat in the house. “We offer Ultra-Comfort lift recliners simply because they are the most comfortable. So many lift-chairs aren’t,” explained Skipper. “It comes down to quality of life,” he added, since many people who are using lift-chairs or recliners probably are spending a lot of time in them. So whether you are in need of furnishings for your home or your home-away-from- home (the company furnishes many lake and ocean-side vacation homes), Jones has what you need. They also offer financing with up to 12 months of interest deferred. The store is located at 1111 W. Greene St. in Cheraw, South Carolina. And you will be taken good care of, most likely by the same Beautiful for Less! Bedroom | Living Room | Dining Room | Lamps | Accessories | Framed Art February-March 2020 • 93