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PACPROCESS-DRINKTECH 2019 SHOWDAILY 12 DECEMBER 2019 | SUPPORTED BY PACKAGING SOUTH ASIA & INDIFOODBEV
KHS INDIA: NOT JUST A PLAYER IN INDIA – AT DRINKTECH
Focus on a major
role in Southeast Asia
With its headquarters and factory in Ahmedabad, Gujarat, West India, on a production site of 18,000
square meters, KHS Machinery Private Limited plays a significant role in supplying the KHS portfolio to
customers from India and Southeast Asia. At Brau Beviale in Nuremberg, Germany, Susanne Blueml spoke
with Partho Ghose, executive vice president and board member, about the strategies of the Indian company
concerning the product portfolio and actual requirements in the packaging landscape.
Susanne Blueml: KHS India is
active for over 20 years. How
have its activities developed
since its beginnings in 1997?
Partho Ghose: This Indian
manufacturing plant start-
ed from a rented factory in
Ahmedabad, way back in 1997.
I was one of the founding em-
ployees, with five others who
went about building and shap-
ing a dream under the able
leadership of Yatindra Sharma,
our present managing director.
Back then, our primary goals
were – to significantly improve
the service standards for the
KHS machines, which were al-
ready present in the market be-
fore this company was set up,
and secondly, to start manufac-
turing some of the key equip-
ment like beverage mixer, bot-
tle washer and crate washer for
returnable glass bottle (RGB)
operations in the soft drinks in-
dustry.
However, our first cus-
tomers, Coca-Cola India and
PepsiCo India, liked the idea
so much that they encour-
aged us to take more on our
plate. Soon we were manu-
facturing complete packaging
lines of 600 BPM (bottles per
minute) except the key filler/
crowner machine. We built the
first filler in 2001. The portfo-
lio gradually expanded in line
with the requirement and rel-
evance of the developing mar-
ket in India. The year 2001 also
saw our entry into the Indian
brewery industry as well as
professional project manage-
ment at every level.
What share of the machines of
KHS India are manufactured
in the country?
Partho Ghose, executive vice president and board member, KHS
the PET bottled water market.
The glass bottles market was
still the predominant force in
those days, but PET was slowly
but surely making inroads. By
2002-03, we were delivering
small to medium capacity PET
lines right from air conveyors
to pick-n-place packers but ex-
cluding the stretch blow mold-
ers. Over the next decade and
more, we kept increasing the
Indian machines portfolio pri-
marily with machines of higher
capacity and more advanced
technology. Our latest achieve-
ment was the successful in-
auguration of the mold shop
within our Ahmedabad plant
in February 2018.
How did KHS Germany
support the activities?
The KHS Germany manage-
ment board has supported us
all along. KHS India started as a
joint venture, with 60% owner-
ship of KHS Germany. Over the
years, it increased its share to
more than 95% today but at the
same time helped in expanding
the pie. The company, which
was created to cater only to the
Indian market, slowly spread
its wings and started export-
ing to markets in Southeast
Asia, China, and Australia with
the support of KHS Germany.
Our first lot of machines to Af-
rica was delivered in 2012 for a
brewery in Cameroon. Besides
that, KHS Germany has con-
tinuously supported us with
a robust know-how transfer
process, excellent training and
For that, you have to under-
stand a little bit about the seg-
ments in the KHS portfolio. If
we classify glass bottle lines,
PET bottle lines, or canning
lines, different proportions are
relevant. Glass bottling lines
with a capacity of 36,000 bot-
tles per hour for soft drinks or
beer have a very high percent-
age of localized content, some-
times above 90%.
However, the moment it
turns into a PET bottling line,
where you have to blow the
PET-bottles from preforms,
this ratio drops as India does
not build the blow molders,
on-line inspection systems, or
high-speed labelers or pack-
ers even today. When it comes
to PET lines, between 30 and
60% is made out of Germany,
and the rest is coming from In-
dia.
In which steps did you increase
the portfolio?
I can surely give you the steps,
but a more in-depth insight
would be to know – whenever
we make a machine – to what
depth are we making it? This
means that we could have a
smaller portfolio of machines
in terms of machine type, but
with a very high amount of lo-
calization in India.