P3 2023 - Progressive Products Preview | Page 65

Beyond Wonderland Live

Playtech • Booth 4023

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lthough still a relatively new segment of the U . S . gambling industry , live casino — a fully streamed , 24 / 7 real-life casino experience — is already making an impact . More than an online alternative to land-based casinos , live casino is an entertainment experience in its own right .
Playtech ’ s goal is to lead the way in the live casino sector not only in terms of technology , but also experience-led content . There is no better example than one of the company ’ s key launches of the last 12 months , Adventures Beyond Wonderland Live .
Currently operational in Playtech ’ s New Jersey studio and soon to expand further , Adventures Beyond Wonderland Live has been a remarkable success in the U . K . and other well-established markets . In addition to being the highest-performing Playtech Live game in terms of spend per session , it also ranks in a noteworthy second place for both overall and average session length and player conversion rates ( for the period May-August 2023 ).
Distinguished by its foundation in augmented reality , Adventures Beyond Wonderland Live is set within an interactive world of its own . The immersive studio environment , complete with a physical rotating stage and distinctive graphical elements , is home to dynamic animated characters , who interact with human dealers in real time . This amalgamation creates an unparalleled experience that transcends the confines of a traditional brick-andmortar setting .
Adventures Beyond Wonderland Live can be described as a game show in terms of its atmosphere and presentation , but also in a more literal sense , in that the game itself — particularly the interaction between the dealers and the characters , and in turn the dealers and the players — is the show . The entertainment and the value come from watching as much as playing .
The game is hosted by dealers dressed as Mad Hatters who , along with their animated friends , the White Rabbit and Walter the Caterpillar , host four different bonus games . Wonderspins can trigger multipliers of up to 50X . In the Magic Dice game , each shake can award a multiplier of up to a maximum of 100X . In the Mystery segment , players can win the Card Soldiers ’ Mystery Bet Multiplier or the Caterpillar ’ s Mystery Free Spin Multiplier . In new Walterspins , players pop a bubble to reveal a secret multiplier .
For more information , visit playtech . com .

Brand Portfolio

Rymax Marketing Services • Booth 1630

In this highly competitive industry , your loyalty rewards program must include the most desirable gifts for today ’ s savvy players . With the rise of social media , consumers are more informed and have higher expectations than ever before . So , ensuring that rewards are aspirational and align with the operator ’ s brand image is essential .

Rymax ’ s vast portfolio of brand partners and products spans various consumer sectors , offering hundreds of globally recognized brands , including Amazon , Apple , Big Green Egg , Bowflex , Callaway , Cuisinart , Calpak , Dyson , Gucci , Havaianas , Kate Spade , Kurt Geiger , Longines , Maui Jim , MCM , Michael Kors , Mont Blanc , OME Gear , Peepers , Rifle Paper , shortyLOVE , Solo Stove , Therabody , Tissot , Tumi , UGG , Victorinox , Viking and more .
As the industry ’ s No . 1 supplier of loyalty solutions , Rymax engages players , encourages property loyalty , and offers rewards that appeal to players at all levels and of every generation .
Rymax provides a turnkey solution all under one roof with a dedicated team , technological resources , and thousands of merchandise reward options that power all programs . This makes Rymax unique — understanding the target audience and offering the right product mix with a program that delivers results .
Rymax maximizes business growth by engaging and motivating through branded rewards by delivering :
• An unmatched portfolio of rewards from today ’ s most popular brands
• A customizable , proprietary online platform
• Program strategy , creation , and launch
• Rymax owned and operated direct fulfillment to your end user
• Dedicated in-house call center and support team For more information , visit rymaxinc . com .
2023 PROGRESSIVE PRODUCTS PREVIEW P3 31