OxySure Earnings Presentation - 1Q2014 v2.pdf May. 2014 | Page 18
Branding: Direct to consumer effort
• Evolve from a proposition to a brand
• A brand will make sense of our message across categories
• A brand inspires and supports category expansion
• A brand creates shorthand for key constituencies in the
financial marketplace
18
OxySure Earnings Presentation - 1Q2014 v2.pdf May. 2014 | Page 17
OxySure Earnings Presentation - 1Q2014 v2.pdf May. 2014 | Page 19
Joomag
is a leading digital publishing and content experience platform that helps businesses
create, distribute, and analyze high-design editorial content, including digital magazines, online catalogs,
digital brochures, sales proposals, and marketing reports. Powered by AI and content automation,
Joomag
enables marketers, publishers, and non-creatives to produce professional, interactive
content at scale.
The platform delivers an exceptional, mobile-optimized reading experience and improves content performance with
individual level analytics, audience insights, and segmentation tools. By uncovering reader interests and
enabling re-engagement through targeted campaigns and personalized content recommendations,
Joomag
helps businesses increase reader engagement and drive higher conversion rates.