36 | OutBoise Magazine | NEWS
“It’s more than condoms. For
me, it’s about bringing this topic
OutBoise.com | Issue 5.2 | March 2015
demand for sexual health prod-
you walk into the back door of
ucts.
the gym?’”
[of sex] back to health. [Sex]
is the one topic everyone sort
In Caryn, you get a counselor-
Early on, Caryn was able to
of has issues with, you know?
behind-a-cash-register of sorts, a
Because we all carry this sexual
script – everything from what
mighty example of America’s en- the community that she and her
dangered Main Street paradigm. shop would be uniquely suited
we heard on the playground,
She makes her living from the
to fill. “I like to be a resource for
and our parents, and all of these
sales generated in the little shop,
people. I’ve met and spoken
things in society that create this
personal belief system we all
have. I like to try to empower
people to know that they can
edit their script; take out what
doesn’t work and replace it with
healthy information. Kinda analyze why they carry that around.”
It’s clear within minutes of
meeting her that one of the secrets to O-Zone’s longevity rests
squarely on Caryn’s shoulders
alone, even absent the universal
of course, but her passion can’t
be quantified through profits and
balance sheets Even the products themselves take a backseat
in her personal mission to return
the topic of sex and sexuality
back to its native environment of
health, wellness, and happiness.
“Society has made it naughty.
It’s a healthy biological function, and I don’t care who you’re
with, whether it’s solo-play,
couples play or multi-play. It’s
all natural and healthy!” Caryn
stated. And while The O-Zone
successfully strives to maintain
its intimately safe and private
atmosphere, Caryn refuses to
identify a major unmet need in
to a lot of experts in this industry and I learn everything I can.
I understand my products, of
course, but then people come
in with other questions. I don’t
want some who’s worked up
the courage to come in and tell
me their story for me to respond
with, ‘I don’t know… but good
luck with that!’ So, this all started
when I’d get someone coming in
who’d ask a question and I’d be
like, I got nothin’. That would just
tear me up. So, I started going to
see experts [in the sexual health
field] speak, and I’ve had a lot of
experience where I could build
up a better understanding. And
enable what she says is society’s
then this whole thing started to
cycle of shame. “I had a person
really evolve. I studied things like
referred to me and after a lovely
fear and guilt just to get a bet-
conversation for about forty
ter understanding of what a lot
minutes, they turned around and
of women were saying to me so
said to me, ‘Why don’t you have
I could start having a different
a back door?’ I said ‘This is about
conversation with them and offer
your health. Do you walk into the
them more in the way of informa-
back door of a dentist? Would
tion.