Our Hearing Care Magazine (Opn S) Hearing Magazine | Page 5

HEARING CARE important to recognise this condition as soon as possible as the longer it is ignored, the more likely it is that your brain will become increasingly tired with the extra effort required for a conversation, and the harder it is to reverse with hearing aids. It is also important to wear two hearing aids, as just wearing one can also cause auditory deprivation. This is because the ear without the hearing aid is being deprived of sound stimulation and will gradually weaken over time. Rediscovering Sound Hearing aids can lift the cloud to reveal a world of sounds that seemed lost and gone forever. They can make a startling difference to your life. If you have waited a long time before getting hearing aids, certain new sounds might seem rather loud or distracting. This is because the brain forgets what it was like to be able to hear those sounds, and it has to remember them all over again. In the same way a newborn baby is drawn to new and exciting stimuli, the hearing-impaired brain has to re-learn to focus on the sounds that are important, and fi lter out everything else. It’s a process that takes time, typically 3 to 9 months. Our job is to support you throughout that time.