OTHER PEOPLE 1 | Page 4

Welcome to the first edition of other people, in this issue we will be looking over why are retailers located in certain locations and what they willl look at when opening a store. We also compare the way in which retailers communictae with their target auidence and tke a look at how brands are using controversial advertisment to promote their products. Don't forget to check out this months get the looks and how theyve been influenced, Find out about the fashion retail supply chain and where your products come from with a special look into the Rana Plaza incident. This issue also has an article on integration and wether its beneficial for retailers to adopt this method for their supply chain.

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