Orient Magazine Issue 72 - June 2019 | Page 31

Orient - The Official Magazine of the British Chamber of Commerce Singapore - Issue 72 June 2019

Pricecheck UK, also based in Sheffield, is an international wholesaler and distributor of branded goods which exports to 80 countries including Singapore.

In the first year of focused trading with Singapore in 2015, sales grew by 550%. Pricecheck has built on this success over the past few years and now has excellent partnerships with well-established Singaporean businesses.

“Our customers in Singapore are brand conscious and very loyal to particular brands,” said Pricecheck's Joint Managing Director Debbie Harrison.

She added: "Pricecheck supplies some of the biggest brand names in the world at competitive prices, and that’s a perfect synergy. The Singapore market is familiar with the brands we buy and sell, and we understand what our customers are looking for in terms of product, price and excellent customer service. The culture and highly professional way of trading in Singapore is also hugely beneficial. Negotiations are straight-orward, and we haven’t really encountered any major challenges. The World Bank ranks Singapore as the easiest place to do business in the world and I can see why.

“Our aim is to continue to develop our relationships in Singapore and focus our efforts on opening more direct accounts with retailers.”

Sheffield City Region has a diverse and super-connected economy comprising a dynamic core city, thriving towns and market towns, fabulous countryside and a significant rural economy. With an economic output of more than £31 billion pounds per year, 68,000 businesses and world-class specialisms in advanced manufacturing the city region is at the forefront of innovation and a major driver of economic growth.

For more information on trade and investment with the Sheffield City Region, visit sheffieldcityregion.org.uk