Orality Journal Volume 3, Number 1, 2014 | Page 50

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Orality Journal, Volume 3, Number 1, 2014

opportunity, is something
that is unfortunately beyond
the time, expertise and/or
financial capability of most
ministries and the people they
are ministering among. On the
other hand, getting an active
social media presence going in
the social media streams that
your target audience is using is
relatively simple yet powerful.
For some that will mean getting
onto Facebook or Twitter or
their local variants. For others
it may mean starting an SMS/
texting outreach and for yet
others, it could mean getting
into instant/group messaging
with services like WeChat or
WhatsApp.
D. Mobile-Ready Websites
It can be a daunting task to create
mobile websites that fully account
for the capabilities and limitations
of mobile devices while also
considering the context and
interests of mobile users. That
said, there are numerous services,
plugins, etc., that offer cheap and
easy means of quickly turning
mobile-unfriendly websites into
mobile-optimized sites that offer
mobile users an experience that
they want to return to.
E. Apps (Hybrid & Native)
Na F