OPTICAL PRISM | GLIMPSES
MIRAGE , NORTH SAILS APPAREL ANNOUNCE LICENCING AGREEMENT
Mirage , one of the most advanced producers of nylon eyewear , and North Sails Apparel have signed a licencing agreement for the production and distribution of North Sails-branded sunglasses .
Distribution has started on the Italian market through Mirage ' s network of agents and will subsequently be extended to Europe and the rest of the world .
The partnership between the two companies is underpinned by shared values and a common entrepreneurial vision driven by an ethical and sustainable business
culture , with investments in cutting-edge plants and energy-efficient processes that contribute to a reduced impact on the environment ; continuous research and development of materials to produce sustainable and recycled eyewear ; and staff training to promote ethical behavior in the workplace .
FFL , CDPQ , COMPLETE ACQUISITION OF NEW LOOK
New Look Vision Group has announced the completion of a transaction under which FFL Partners , a San Francisco-based private equity firm , Caisse de dépôt et placement du Québec ( CDPQ ), a global investment group , and the Dr . H . Doug Barnes Family have acquired all of the outstanding Class A common shares of the company .
REED EXHIBITIONS UNVEILS NEW BRAND IDENTITY
Reed Exhibitions has announced its evolution to RX , with a refreshed visual identity and updated brand positioning .
Building on its flagship events business , the company is leveraging its capabilities in data and technology to create all-year-round communities that support businesses and help their customers to grow .
Hugh Jones , RX CEO , commented : “ The opportunities to combine both digital and face-to-face interactions have a significant part to play in the global economy . These innovative interactions will create better livelihoods for our customers , better careers for our people and profoundly better experiences for our audiences to connect be that in person , virtually , or in combination .
“ We are building upon our deep familiarity and passion for the industries we serve . At RX , we know that making a positive impact on society and our customers means
being fully committed to an inclusive work environment , so we are putting opportunity for all at the epicentre of everything we do . Our new brand identity and proposition unites us behind a higher-level purpose that embraces this digital transformation to help our customers to grow their businesses . When people now ask me what we do , I say RX is in the business of building businesses so everyone can thrive whoever and wherever you are .”
“ We look forward to working together with our new partners to take New Look Vision to the next level of growth and add value for our customers , partners and employees across North America ,” said Antoine Amiel , president and CEO of New Look Vision .
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