OPTICAL PRISM | VISION & VOICE
What ’ s trending in frames for fall 2020
“ I am blending a strong colour with variable golds like rose gold to heighten the contrasting colours like plum , red and pastels that allows them to take on a new feel . Also , octagonal shapes and geometrics made from metal . The feel and look is groovy sixties-inspired playful fashion .”
PAUL STORACE Chief Designer , Alternative / Plan B Eyewear
KEY SHAPES INCLUDE HERITAGE SILHOUETTES recalling the 1970s styling in metal . Geometric shapes including extended rectangles and oversized squares & rounds . The feeling is retro thin and light . Comfort is king so the use of stainless steel and titanium is preferred . Colours in metal are understated in black and gunmetal tones . For plastics we still Neutrals leading the way with icicle and pink crystal tones trending for ladies . Men are going for warmer grey and nude tones in crystal .”
LINDA MULFORD-HUM , Director of Product Development , Centennial
“ Women ’ s frames in rose gold and yellow gold tones for both men and women , as well as matte colours – especially matte black – for men , are expected to dominate through the fall . Additionally , blush-colored frames for women and clear ones for men are building momentum due to influencers sporting these looks on social media . Oversized frames are expected to continue to sell well across price points for both genders as well as ‘ 60s-inspired shapes , like the ones in our Jimmy Choo collection .”
Eric Blanchette , EVP , Safilo North America ( Canada & Eastern USA )
10 OPTICAL PRISM | October 2020