Optical Prism May 2014 | Page 22

Centennial Shares What Is For Ladies: Colours • Soft & feminine • Crystals • Mirrors • Bold & Colourful mirrors • Stripes and Prints • Matt finishes • Berries, Dark Blue, Classic Grey, Golden Sun • Gold & Rose Gold Metals Hot This Season in Frames • New Cat Eye. Softer upsweep • Thinner Vintage • No Rims • Top Bars Materials: • Ultra Thin plastic “mash up”  with metal core • ELEX32 Italian plastic frames in matt and mirror finishes • Minimalistic designs in High Tech ELALEX superior TR90 material containing glass fibre Shapes for everyone: • Return of Round TEAM UP WITH BUYING POWER! No contract No obligation Great savings LARGEST BUYING GROUP IN CANADA! Proudly serving opticians and optometrists across Canada Since 1988 800.263.0010 [email protected] Recommended buying group of 20 www.theopticalgroup.com O P T I C A L P R I S M | M AY / J U N E 2 0 1 4 She noted the KLiik denmark and Evatik collections use colour blocking in multiple ways, including contrasting front and temple colouring and blocks of contrasting colour in the temple or front design.  “Most fashion conscious consumers know the trends that are happening in fashion and are looking for accessories that complement their fashion statements,” she said. “For consumers who wear glasses, eyewear is viewed as much as an accessory as is a pair of shoes or a handbag.” She said eyewear that is ontrend with what is happening in the fashion world is one more tool for these consumers to complete their look. WestGroupe’s focus on both the fashion and the eyewear trends of the season makes their product unique. “We try to marry the two industries in order to produce interesting, fashionable, yet functional eyewear,” she said. “Although fashion is a huge part of our design, quality and fit is just as important.” •