Centennial Optical and Riverside
Opticalab are introducing a new
customized progressive lens in
Canada. The Kodak Unique DRO and
Kodak Unique DRO HD are the newest
additions to the Kodak Lens Profes-
sional Series. DRO - Dynamic Reading
Optimization - improves the overall
optical performance of the lens while
significantly reducing oblique astig-
matic errors in the reading area.
Additionally, Transitions Optical has
announced the upcoming launch of the
next generation of Transitions Signature
lenses – Transitions Signature Gen 8.
“The new Transitions Signature Gen
8 lenses are the result of over five years
of product research and development
and will deliver the next frontier of
performance,” says Isabelle Tremblay-
Dawson, director of business develop-
ment, Transitions.
Transitions Signature Gen 8 lenses will
launch in Canada in the fall of 2019.
The advancements in lens technologies
continue to improve the world
of eyewear.
“With Transitions Optical’s Life360
testing methodology for research
and development, we actually involve
wearers in the process of researching
when approaching product develop-
ment,” says Tremblay-Dawson. “Real
life metrics help us improve certain
aspects of our lenses. We also interview
eyeglass wearers on all aspects of
their eyeglass experience to develop
the best products.”
“The average increase in effective
reading area is 17 per cent over a range
of prescriptions, while the average
reduction in oblique astigmatic errors
in the reading zone is 54 per cent,”
says Rick Leroux, director of marketing
and communications for lenses.
This technology incorporates a power
distribution that's specifically adapted
for driving at all times. It includes a
night vision zone that provides greater
visual quality, especially when
driving at night.
The inMotion coating reduces light
scattering and aberrations, while
improving contrast and reducing
glare. The inMotion offers anti-glareon
both sides of the lens so no matter
where light hits, you are given complete
protection and a comfortable
visual experience.
For certain prescriptions,
DRO can virtually eliminate
oblique astigmatism.
The technology greatly
reduces off-axis viewing,
allowing the eyes to
comfortably focus in the
reading area for longer
periods of time.
Kodak Unique DRO and
Kodak Unique DRO HD
progressive lenses are
available hard coated or
with Kodak Clean&CleAR,
in the same wide range of
lens materials and powers
as Kodak Unique lenses.
Plastic Plus is on the leading
edge of lens technology
innovation and recently
introduced the inMotion
collection of lenses and
coatings. inMotion is
available in single-vision
and progressive.
OPTICAL PRISM | March 2019 21