Vision & Voice
What can
eye care
professionals
share with
patients
about the
importance
of lens
choice?
“Today's technology allows licenced opticians to personalize lenses to the
specific visual needs of clients. This can effectively improve the quality of
vision (and life!) for those wearers by providing increased clarity and
reducing eye fatigue. Including an anti-reflective coating that filters blue/
UV light will maximize lens performance, appearance and help protect the
wearer against future ocular health issues. Keep your clients happy and
healthy by informing them of all the benefits quality lenses have. They'll
thank you for it!”
Diana Carver, Provincial director, PEI
Opticians Association of Canada (OAC)
National board of directors
“For those requiring corrective eyewear,
it is important to make an informed
decision when choosing both the frame
and lenses. For the frame, it is important
to consider the aesthetic features of the
frame to ensure that the design reflects
the consumer’s taste and personal style as
well as any constraints that the prescription
may have on size or eye shape. On the
lens side, as maximum visual acuity is
the goal, the proper lens and coatings
are critical in ensuring that the consumer
has eyewear that looks great but also
gives them the best vision possible.”
Beverly Suliteanu,
Vice-president of product development,
WestGroupe.
8 OPTICAL PRISM | March 2019
“A good lens is one of the most important
factors in eyewear because it is the aspect
that will resolve unique vision issues. When
outfitting you with eyewear, most opticians
will start by analyzing your prescription
needs and present you with the best lens
options to correct your vision. Having the
proper lens material and coating combi-
nation will ensure that your vision is cor-
rected properly and that the lens will look
great in the frame you choose, so you can
see great and feel great.”
Michael Vitale,
Senior technical director and
lens division liason,
The Vision Council.
“Clear, comfortable vision is the ultimate
goal when wearing eyeglasses and that clar-
ity comes from the lenses. Plain and simple,
while a nice frame can make you look good,
a good-quality lens is what actually helps
you to see better. This is so important that
there are dedicated professionals - optom-
etrists and opticians - to ensure that all
factors are considered when choosing the
best lens for the prescription, intended use,
frame size and construction.”
Dr. Kirsten North,
Canadian Association of Optometrists,
Policy consultant.