Advertorial
Legacy of
Design
ETNIA FOUNDER DAVID PELLICER SHARES
HIS EYEWEAR INSPIRATION AND INSIGHT.
Q1. What is the Etnia philosophy
when it comes to designing new eyewear/putting a collection together?
My brand focuses on the idea of being
free, being human, being multi-ethnic
and cultured. It boasts bold designs for
all types of people, never before seen
colourwise that emphasize the personality within individual faces, and
has had cost adjustments that give the
company a competitive edge. My family
has a tradition of high quality manufacturing standards, and this remains
fundamental, and is evident in all the
glasses that come out of the Etnia
Barcelona factory.
Q2. What was the inspiration for the
vintage collection?
For this collection, we’ve reversioned
shapes in the vintage trend and style
to give them a commercial look that’s
very much in tune with what the market
wants. The “vintage” collection was
inspired by cultural movements, intellectuals, everything that ventures off
the beaten track, and independent culture.
That’s why we chose the hotspots of
this variety of culture to name the models
in this collection. It’s a tribute to these
neighbourhoods that gave birth to
important social movements.
Q3. Which pieces stand out in this
collection?
Each model is different in representing
the soul of our Vintage Collection. For
me each piece is important but the
16 Optical