Optical Prism July 2018 | Page 23

Zoobug Zoobug eee uuu eee Since children want to emulate their parents, Tura Inc. has created a new “father and me” collection. The new sub-collection to the Geoffrey Beene Eyewear label is a collection made for boys, inspired by their dads. The boys’ collection is the same as the men’s but with added youth- ful colour updates and some sporty details. Additionally, the frames fill a market void for smaller men’s sizing. The collection offers six models and includes two plastic designs, three stainless steel with plastic temple and one stainless steel with metal temple. The Geoffrey Beene Boys G900 frame is a classic metal style that uniquely utilizes a custom lamination tech- nique to add pops of colour on the temple tips, while the Geoffrey Beene Boys G902 offers a sporty edge, with a thin metal profile and two-tone plating. Geoffrey Beene Boys G900 Geoffrey Beene Boys G902 OPTICAL PRISM | July 2018 21