Marketing your
eye care business
in 2019
By Trudi Charest, RO
As 2019 kicks off, it is always a good idea to start the planning for
what you will do to market your business this year. Marketing,
especially digital marketing, is changing so fast that the average
business owner or manager is struggling to keep up with what are
the latest trends and technology. What’s new, what’s cool and of
course…what’s trending!
30 OPTICAL PRISM January 2019