Optical Prism January 2018 | Page 10

Vision & Voice "What is 2018 looking like in the fields of eyecare and eyewear, and where will you be looking?" “In 2018, aligned with our mission of improving lives by improving sight, Essilor Canada will continue to partner with ECPs to empower them to succeed and create value for them and for consumers. Opportunities to promote together good vision in Canada can be leveraged with Sunwear, Single Vision and Transitions, in addition to visual screenings conducted by eyecare professionals.” Jean-François Lacasse, Vice-President Marketing and Business Development, Essilor Canada “Eyewear like fashion is constantly in flux while grasping onto echoes of the past. In this same regard, 2018 points toward high-level attention to detail, techniques that are experimental while still offering a traditionally wearable look, and overall textures that allow plain acetate to look more multi-dimensional. We will also be looking at approaches such as different colours fused or laminated in unique methods, and the application of subtle iridescence in acetate.” Stephen Schrichfield, Ogi Eyewear 8 Optical Prism | January 2018 “We are thinking about 2018 with much excitement. 2017 saw a big change in the way that Cutler and Gross approached the creation of our eyewear, and our collection has increased in size by 30%. The reach of the collection is broadened to offer metals and metal and acetate combined, alongside the original acetates. New styles and stock are being created every two months, and in this way there is no time lag between seeing a new style, and buying it.” Marie Wilkinson, Cutler and Gross “Vision care and refraction remain the core focus of most optometry practices, and still generate the largest proportion of revenue for optometrists. However, as I explore ways to keep building my practice and patient base, I see the highest growth opportunity in offering specialty services such as vision therapy, dry eye treatment, myopia control, specialty contact lenses and glaucoma care.” Dr. Jeff Goodhew, Oakville Optometrist, Ontario Association of Optometrists