Optical Prism February 2021 | Page 21

EYE FOCUS | COVER STORY

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For more ‘ 70s inspired frames , check out our new Instagram @ opticalprismmagazine

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The decade known for bell-bottoms , platform shoes , lava lamps and sideburns also sparked many “ far out ” eyewear trends that are back in fashion today .

On the heels of an era in which most eyewear was bland , boring and uninspiring , the 1970s introduced big , bold , funky and fun glasses and shades that redefined the industry .
Hot styles ranged from oversized square frames to glamorous butterfly sunglasses to statement aviator shades . Coloured acetates were also in-demand , along with tinted lenses .
And these daring eyewear styles , which can make anybody stand out in the crowd , are popular once again , with multiple optical companies adding frames and sunglasses inspired by the groovy ‘ 70s to their collections .
Here are some modern takes on ‘ 70s styles that are giving us good vibes . EF

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1 . Zac Posen Claire by Kenmark Eyewear . 2 . FYSH F-3658 by WestGroupe . 3 . Victoria Beckham Eyewear VB614S by Marchon Eyewear . 4 . Givenchy GV 0141 by Safilo . 5 . Invu B1010 by Swiss Eyewear Group .
EYE FOCUS | February Digital 2021 21