Optical Prism December 2020 | Page 11

What ’ s driving the coloured lens trend ?
EYE FOCUS | COVER STORY
Etnia Prati Sun
What ’ s driving the coloured lens trend ?
Who ’ s buying them ? Who ’ s wearing them ? How can coloured lenses help tie your outfit together ?
We chatted with opticians and some of the industry ’ s top designers to bring this trend into focus .
Eyewear by David Beckham
DB 7037 / G / S
Optician Ryan Horne , owner of SPEX By Ryan in Regina , Sask ., says he ' s noticed a definite surge in demand for Transitions lenses .
“ People have loosened up and are much more accepting of photochromics than ever before ,” he said . “ Many of them are asking for them before we get a chance to talk about them . This can likely be attributed to our social media posts showcasing clients wearing their new coloured lenses , creating influence for others .”
Jimmy Choo Goldy
Now when people walk into Horne ’ s clinic asking for fashion advice , it ’ s never been easier to help someone complete a look with coloured lenses .
“ Many people are looking at their new frames as a compliment to their perfectly fine previous pair ( s ) and are willing to be more adventurous , truly completing their
Etnia Josette
Zac Posen Clair
EYE FOCUS | December Digital 2020 11