Optical Prism August 2021 | Page 3

August 2021 | Digital Edition | No . 21
ON THE COVER
16 IN FOCUS : Small-town touch By David Goldberg
18 Canadian spirit By David Goldberg
24 Refreshing blues By Denis Langlois
32 All aboard The Eye Train By Denis Langlois
FEATURES
4 Fresh Looks
AUGUST 2021
PARADIGM 21-52
15 SPOTLIGHT : Built for young athletes
DIGITAL
PUBLISHER Suzanne Lacorte 416-999-4757 slacorte @ opticalprism . ca
ASSOCIATE PUBLISHER Nick Samson 416-450-6425 nsamson @ opticalprism . ca
EDITOR Denis Langlois 519-379-1380 dlanglois @ opticalprism . ca
ASSISTANT EDITOR David Goldberg 416-254-7151 dgoldberg @ opticalprism . ca
ART DIRECTOR Suzanne Lacorte 416-999-4757 slacorte @ opticalprism . ca
NEWS
21 Pushed to the Brink Supplied by OAO
31 Marketing4ECPs acquires Innexus
34 UN approves ' Watershed ' resolution on visioncare
On the Cover : WestGroupe OneTruePair
IN OUR NEXT ISSUE OF OPTICAL PRISM
> Back to school frames > Myopia management
ALL ABOARD THE EYE TRAIN

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Blues
Shades in ocean
Refreshing
and island blues a popular choice
CANADIAN SPIRIT
Rebounding in the wake of COVID-19
22 Fabulous fadebacks By David Goldberg
26 EYE LEVEL
29 Five tips for building a better practice brand By Zoey Duncan , Marketing4ECPs
DIGITAL
Small-town touch
Dr .’ s Choice Optical Lab providing industryleading service www . opticalprism . ca
DIGITAL CONTENT MANAGER Matt Standen mstanden @ opticalprism . ca
SOCIAL MEDIA STRATEGIST Laural Samson lsamson @ opticalprism . ca
ADVERTISING : Telephone : 416-999-4757 E-mail : slacorte @ opticalprism . ca Website : www . opticalprism . ca
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