Volume 16 Issue 1 » 97
Unlimited Possibilities
OpenRoad Unveils New Brand Identity
OpenRoad is pleased to unveil a new
corporate identity - “Unlimited Possibilities
Ahead.” Unlimited Possibilities Ahead
depicts the freedom customers have in
terms of options, convenience and the
desire to be in control of their mobility
needs.
Through a dedication to fostering good
relationships with customers, employee
empowerment, and the extensive range
of locations, brand options, and services
available across 32 retail and auto body
locations in BC and Washington,
Unlimited Possibilities Ahead defines
OpenRoad to the core.
“What we’re capturing with Unlimited
Possibilities Ahead is that exciting sense
of opportunity that comes with the future.
It’s motivating, captivating and inspiring.
In fact, it’s exactly that kind of spirit
that drove our team to build OpenRoad
into what it is today,” said Christian
Chia, CEO of OpenRoad Auto Group.
“Whether it’s getting a promotion, buying
your first car or upgrading to your dream
car, that excitement about what you can
become and harnessing your full potential
is the true essence of our brand.”
Watch the first series of Unlimited
Possibilities Ahead commercials and learn
more at UnlimitedPossibilitiesAhead.com