Onsite Insites by SatisFacts Research 2015 - 1st Quarter | Page 5

LEASING BEST
PRACTICES!
Make it
personal

Tour the
actual
apartment
when
possible

Ask for
the lease
three
times
See
prospects
to the
door

Refine
your
leasing
style

Focus on
VALUE,
not price

Show off
your
online
reviews

Discuss
rents and
fees
confidently

Have
solutions
for all
objections

Stand
and
greet

Be good
with
small talk

Show
prospects
what’s in
it for
them

Invite
prospects to
return for a
second visit

Sell the
lifestyle,
not the
apartment

Set goals
for tours
and
leases

Never
focus on
specials

Include
links in
email
responses
Look the
part
everyday

Have
ready
answers

Follow
up, follow
up, follow
up