Onsite Insites by SatisFacts Research 2015 - 1st Quarter | Página 13
51.6% of apartment hunters say they would
use an online ratings/reviews site in their search
for a new home.
Due to the Internet and rating sites, you no longer control your
brand…your customer does.
What you can do
using the Manager
Center:
• Respond directly
to online reviews
• Receive alerts
when a review of
your community
is submitted
Per the SatisFacts Index, ApartmentRatings.com rated as a top ten
media source.
One may say ApartmentRatings.com is a complaint site or it’s not
like TripAdvisor, but the bottom line is your property’s
ApartmentRatings.com page will show up at the top of a
prospect’s Google search.
ApartmentRatings.com has the highest closing ratio…so turn it
into a powerful marketing tool.
Contract for ApartmentRatings.com Manager Center so
you can engage with upset residents, take the
conversation offline, and resolve the issue.
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Managing your online reputation is driven by managing
the resident experience.
Improve online ratings requires focusing on service delivery.
SatisFacts’ cost-effective resident feedback and support
programs help you measure and improve satisfaction!
Use findings to improve performance one resident at a
time…and overall…to reduce the likelihood of negative posts
on ApartmentRatings.com.
• Monitor activity
of ratings and
reviews
• Customize your
community’s
information
• Upload photos
• Access to the
reporting suite
Most
importantly:
Take control of
your online
reputation!