business corner
Local man Mick Holloway runs a successful business
networking company. This month he is sharing with us
a feature on the benefits to business of current trends.
No. 4 – google+
T
his month, introducing Google+. Google+ is Google’s latest attempt
at taking Google Social, in fact its Google’s third attempt, plus, having
also taken time to observe Facebook, Twitter, LinkedIn etc you would
hope Google would get it right this time. And boy are they getting it right...
Google have been helping us search, find and explore the internet.
Google know what we look for, what we find of interest, where we go
and how long we stay there – at least on the internet. Google have huge
data on our web behaviour, and from this data, Google know something.
Google know ‘Social is Key’ and Google+ is all about being social. Google
know that traffic from social web sites convert better.
Google+ makes it easy, very easy, to publish content rich information
and get your messages in front of potential customers. Google+ makes it
easy to segment your connections into communities (circles as Google+
calls them) making the whole social networking experience more real.
Your public Google+ posts are indexed by Google so Google+, and
especially having a Google+ company page, has considerable SEO
benefits.
And when I say it’s easy... get this... it takes me twice as long to deliver
a presentation on how to create a Google+ Company page than it takes
the audience to go away and do it.
Critics compare Facebook’s near 1Billion users with far lower Google+
user figures. This misses the point. Google+ is the next Google. Google
are integrating their web based applications, making them more social
and making them easier and more efficient to use. Google+ is a thin layer
around all these applications. As head of Google+, Vic Gundo states –
“We aren’t counting users because we already have more than enough
of them. We just want to give them better tools to socialize with.”
Next month - the features of Google+
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t: 01462 337303
m: 07786 365860
e: [email protected]
w: www.motor-magic.com
Tel: 01462 731 293
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Bank Holiday: 5.00pm – 11.00pm • Sunday: 5.00pm – 10.30pm
Monday: Closed • Tuesday: Saturday 5.00pm – 11.00pm
£1.00 Delivery Charge
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Open Saturdays
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to advertise telephone: 01462 834265 or go to the website: www.onthebuttonarlesey.co.uk
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