On Purpose April 2013 Cohort Book April 2013 Cohort Book | Page 12

Firetail Firetail is a consulting firm that works around the world to help ambitious organisations achieve positive social change. Firetail helps its clients develop strategies, create insights and encourage learning so that they make better and smarter choices. gsma intelligence, MOBILE FOR DEVELOPMENT GSMA Intelligence supports the digital empowerment of people in emerging markets through its Mobile for Development resource. It is a central platform of data, analysis and insight used to inform investment and design decisions for mobile services. www.firetail.co.uk www.gsmaintelligence.com/M4D gravitylight GravityLight has been invented by Therefore, a product design consultancy, to provide a sustainable and affordable lighting solution for the 1.5 billion people without reliable access to electricity. It takes 3 seconds to lift the weight that powers a GravityLight for 30 minutes – which can be used again and again, without relying on sunlight or battery life. GravityLight has the potential to play a huge role in the elimination of hazardous, expensive and unhealthy kerosene lamps. justgiving JustGiving was founded to break down the barriers to fundraising, and to use the internet to allow people to raise more for the charities they care about. In the UK the public has used JustGiv ing to raise a staggering £1.5 billion. www.justgiving.com www.deciwatt.org 11