OH! Magazine - Australian Version January 2018 | Page 5
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that potential brand sponsors can gain a
clear and concise indication as to the
athlete’s compatibility with their brand.
And by garnering fans and followers via a
strategically
devised
social
media
campaign, elite athletes like Belle, will
attract potential sponsors who are seeking
high volume exposure via the athlete’s
influence. left with no time, inclination or skillset to
develop the off-field activities that
contribute so heavily to their overall
success as an athlete, role model, and
potential brand ambassador. To us, that’s a
glaringly obvious gap in the marketplace
where our specialist expertise can be really
put to good work,' explains Gym Click
Media co-founder Tian Jay.
'Often, elite sportspeople are so focused
on the traditional areas of their competition
preparation – and rightly so – that they’re Jay adds, 'We are so excited to work with
Belle, to boost her online presence, further
engage her fans, and to attract new
sponsors. Our goal is to deliver an online
strategy for Belle that will be a gold medal
performance – just like the one we’re
confident we’ll see from her in
PyeongChang this year!'
Belle Brockhoff is the first of a number of
planned athlete sponsorships that Gym
Click Media plan to secure. Athletes
interested in finding out more about the
Athlete Sponsorship Program, including
how to apply, should visit
www.gymclickmedia.com.au
OH! MAGAZINE ( JANUARY 2018 )
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