October 2014 | Page 38

right to repair Counterfeit Conundrum Our Right to Repair series of articles has focused on many areas, primarily the right of a consumer to choose his or her repairer, and to make this choice from an informed base. Therein lies the problem, because consumers are sometimes vulnerable because of lack of knowledge or a lack of oversight from various bodies. I t is because of this that aBr advocates that consumers, when their vehicle needs repair or servicing, take their trusty steed to the dealership where the vehicle was purchased, or to a reputable franchised operation, or a workshop that carries the seal of approval from institutions such as the RMI or the AA. With this process of verification, the consumer can have substantial peace of mind, but this assurance is not ironclad, because even the most astute and knowledgeable workshop owner can make mistakes, particularly in the purchase of parts. associations: the American Bearing Manufacturers’ Association (ABMA), the Federation of European Bearing Manufacturers’ Associations (FEBMA) and the Japan Bearing Industrial Association (JBIA). The WBA promotes the common, lawful interests of the world bearing industry, such as open economic engagement, sustainable development and the protection of legal rights of compa nies. To achieve this, the WBA has created an Anti-Counterfeiting Committee within the World Bearing Association to address the problem as a team, and this committee cooperates with local law enforcement around the world. A good example of this is the proliferation of fake bearings on the market. This is not just a South African problem. It is a global problem. And this issue goes beyond the automotive industry. It is also an issue for industry, mining, and wherever bearings are used. So why is this an issue? Firstly, you’re not getting what you paid for. Secondly, fake bearings may pose a danger at the operational level, at the financial level, and of course it is a danger to human lives. A primary goal of the WBA is to assist purchasers and resellers across the supply chain to identify counterfeit products, and participating WBA companies are actively focused on protecting their customers from unsafe fake bearings. The real problem is that it is often extremely difficult to tell the difference between a genuine and a counterfeit bearing, even to the relatively well trained eye. And from an ethical and moral level, the purveyors of fake bearings are part of a chain of illegal and unethical practices. The simple truth is that the purchaser is not getting the product that they have assumed that they have paid for. When someone decides to purchase a name brand premium product, they have high expectations that they are buying quality, durability and dependability. And when you pay for premium and get average, or even downright faulty products, you get cheated. Whilst the onus of the workshop or the spares shop is to make sure that they, and their customers, are getting their money’s worth, it is sometimes, as we have said, difficult to be absolutely sure. The best advice is to always rely on trusted sources for all their bearing purchases. This is where the World Bearing Association (WBA) comes into play. Working across cultural and corporate boundaries, the WBA focuses on the promotion of the common lawful interests of the world bearing industry. The WBA is a non-profit and unincorporated industrial association, founded in 2006 by three major regional bearing | words in action 36 october 2014 For more details on individual company initiatives, details can be found on the INA FAG, Koyo, Nachi, NSK, NTN SNR, SKF, and Timken websites. Additional information can also be obtained from the WBA Counterfeit Campaign Website: www.stopfakebearings.com.